Improve your work/life usability

November 8th was World Usability Day –”founded to ensure that the services and products important to life are easier to access and simpler to use.” At its foundation is the belief that technology should make things easier rather than harder, more complicated or stressful. Yet, when you see your colleague whip out their [...]

4 principles of a positive user experience

Microsoft has an aptly named article “How To Create The Best User Experience”. We applaud the suggestions and hope programmers take them to art when designing their applications, but there is a bigger picture we think they are missing. A positive user experience is one in which the user (end-user, visitor, operator, customer) [...]

Kindle: The First User Experience Analysis

Earlier this week Amazon released Kindle. Within minutes, the web was filled with reviews, mostly negative. Frankly, we don’t care about those reviews, mainly because most of them are from people who have never used one. More importantly, we don’t care about reviews. A review is simply one’s person opinion, and [...]

Netflix rating scale is rigged for positive responses

While on the netflix website, we couldn’t help but notice that so many of the movies had a 4 (”really like it”) or 5 (”loved it”) stars. While we are not expecting something amazing likenormal distribution according to the central limit theorem, we have to wonder why such consistently positive reviews? [...]

“It’s My Fault” - You Can’t Blame Beauty

Readers of this blog know Sherpa!’s stance on the power of beautiful websites. Recently, Robert Scoble wrote an interesting blog on how Apple has created such a powerful Brand Promise of perfectly running machines that users are blaming themselves. We think he is giving Apple way too much credit (free loaner machines [...]

InOvation by Linder releases new online presence by Sherpa!

InOvation by Linder and Sherpa! (http://www.sherpawebstudios.com/) announce the successful launch of inOvations’s newly redesigned web site, inovation.tv. The website serves as their initial foray into the Internet with a web presence that allows visitors to preview service offerings, browser a photo gallery, stay up to date with news and events, and view the company blog.
“Sherpa! [...]