First there was Kindle, Amazon’s eReader. Now we have Readius — a mobile phone/eReader hybrid. The difference, and it’s a mighty one, is that Readius uses ePaper’s inherent ability to fold and bend to expand out to 5 full inches of display. That’s quite a 43% increase from one of the largest displays — 3.5 [...]
Filed under: Emerging Technology, Interface Design, User Experience, Web Business on January 22nd, 2008 | No Comments »
Marketers used to have it easy. For over half a century, all of these demographics are conveniently defined by age. There were the Baby Boomers–those born between 1946 and 1964. They had the unique advertising/marketing Coming of Age experience of being raised with television sets in their homes. Then there was Generation X — the [...]
Filed under: E-commerce, Email Marketing, Marketing Strategy, Social Media, Social Networking, User Experience, Viral Marketing, Web Business on January 17th, 2008 | No Comments »
Google PPC, Linden Dollars, and Delta SkyMiles are more similiar than you think. While planning my honeymoon, I reviewed my Delta SkyMiles account. All those 1000 bonus SkyMiles here and double SkyMiles there ought to have garnered quite a stash of SkyMiles! Unfortunately, I learned a sad truth — each SkyMile is worth, on average, [...]
Filed under: Marketing Strategy, SEO, Web Business on January 17th, 2008 | 4 Comments »
