When was the last time you said “no” to a client? Can you recall ever saying “we can’t do that” or “we don’t have the capability to do that?” If you are like most companies, especially in the over-promising web marketing and technology industry, probably rarely.
Don’t worry, you are not alone. According [...]
Filed under: Behind the Scenes, Marketing Strategy, Web Business on February 29th, 2008 | 2 Comments »
SEOMOZ posted an interesting article about things that the current generation of kids (25 and under) probably have no clue about. Their full list, including commentary, can be found here, but here are some gems we liked (with our own comments).
Looking up Facts in an Encyclopedia or Dictionary – the “pedia” [...]
Filed under: Emerging Technology, Uncategorized, Web Business on February 25th, 2008 | 1 Comment »
Think you are the mac daddy of font selection? Do you have the typography talent to master the most powerful, impressive font quiz ever created?
If so, you might, just might, be ready for the Fantastic Font Quiz by Mental Floss.
I got 60% correct, and was hitting myself for missing the ones I [...]
Filed under: Web Design on February 13th, 2008 | No Comments »
At Sherpa! we often argue the merits of various web marketing tactics, particularly social media — twitter, second life, facebook. Today we stumbled upon the Twitter and Twittervision Google Mash-up.
On the left side of the screen you saw the candidates and received real-time results of their % for each state. You [...]
Filed under: Emerging Technology, Mobile, Social Media, Web Business on February 5th, 2008 | 2 Comments »
Often prospective clients come back from an Executive Planning Session with a single line-item on their corporate marketing to do list — build a new website. When we ask why, they say because they want to increase sales. Upon further inquiry, we discover they aren’t selling anything online. How, then, does [...]
Filed under: Marketing Strategy, Web Business on February 5th, 2008 | No Comments »
Instead, try ILCU, Renkoo, Planypus, MyPunchBowl. Some are more glitzy and attractive, others are so circa 1998 that it is laughable. Let’s call this Web 1.0 Beta.
Evite
Evite is about an event dictator sending out an online invitation to a group of “friend’s” email addresses. Sure, the “friends” are allowed a [...]
Filed under: Email Marketing, Social Networking, Web Business on February 1st, 2008 | 1 Comment »
