David Felfoldi, CEO and Founder of Sherpa! Web Studios, developed the idea for Sherpa! while in a not-so-very digital place — multi-pitch climbing Talulah Gorge in North Georgia. It occurred to him that the challenge of a long, technical climb was a suitable metaphor for digital marketing initiatives. Professionally, David started as the self-taught senior [...]
Filed under: Atlanta Web Design, Behind the Scenes on January 24th, 2012 | No Comments »
Innovolt, the leading provider of intelligent power protection solutions for electronics, has enhanced its website with a digital resource center, Powerful Intelligence. The latest release for Innovolt by their digital agency of record — Sherpa! Web Studios — the blog tracks the latest news and perspectives on rampant power grid disturbances, their impact on technology, and ways Innovolt’s [...]
Filed under: Announcements, Atlanta Web Design, Marketing Strategy, Media, Web Design on January 24th, 2012 | No Comments »
Sherpa! Web Studios has appointed Alan Williams as its Digital Communications Strategist to spearhead communications and content development tactics across its expanding portfolio of rapidly growing clients. The addition of Williams is central to Sherpa!’s digital mission to increase, nurture, and convert opportunities with targeted communications and thought leadership, the new frontier for search marketing and social media. [...]
Filed under: Announcements, Atlanta Web Design, Email Marketing, Marketing Strategy, Media, Social Media on January 24th, 2012 | No Comments »
While content strategy has been buzzed about for years in digital marketing circles, 2012 has heard it increase to a roar. More companies are answering customer demand for meaningful, dynamic, and interactive content by incorporating their message into a larger story, as well as current events and the related interests of their target audiences. Thought [...]
Filed under: facebook, Marketing Strategy, Published Articles, Search Engines, Social Media, Social Networking, Twitter, User Experience on January 24th, 2012 | No Comments »
