Innovolt Seeks Guidance of Sherpa! Web Studios as Digital Agency of Record

Innovolt, the leader in intelligent electronics protection, is pleased to announce that it has retained Sherpa! Web Studios as their digital agency of record. Headquartered in Atlanta and with a global presence in Uruguay, Sherpa! specializes in guiding fast-growing companies in maximizing the results of their digital marketing investment. Recognized by peers for their excellence [...]

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Rinnai Selects Sherpa! As Digital Agency of Record

Rinnai, manufacturer of the No. 1 selling tankless water heater brand in North America, has announced that Sherpa! Web Studios will create enhanced digital initiatives for consumers and business partners as the company’s digital agency of record. Rinnai will draw on Sherpa!’s proven experience in helping B2B2C technology brands increase, nurture, and convert leads. Although [...]

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Sherpa! Profile: David Felfoldi

David Felfoldi, CEO and Founder of Sherpa! Web Studios, developed the idea for Sherpa! while in a not-so-very digital place — multi-pitch climbing Talulah Gorge in North Georgia. It occurred to him that the challenge of a long, technical climb was a suitable metaphor for digital marketing initiatives. Professionally, David started as the self-taught senior [...]

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Innovolt Launches Digital Resource Center

Innovolt, the leading provider of intelligent power protection solutions for electronics, has enhanced its website with a digital resource center, Powerful Intelligence. The latest release for Innovolt by their digital agency of record —  Sherpa! Web Studios —  the blog tracks the latest news and perspectives on rampant power grid disturbances, their impact on technology, and ways Innovolt’s [...]

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Sherpa! Names Digital Communications Strategist

Sherpa! Web Studios has appointed Alan Williams as its Digital Communications Strategist to spearhead communications and content development tactics across its expanding portfolio of rapidly growing clients. The addition of Williams is central to Sherpa!’s digital mission to increase, nurture, and convert opportunities with targeted communications and thought leadership, the new frontier for search marketing and social media. [...]

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Content Marketing: The Message is the Medium

While content strategy has been buzzed about for years in digital marketing circles, 2012 has heard it increase to a roar. More companies are answering customer demand for meaningful, dynamic, and interactive content by incorporating their message into a larger story, as well as  current events and the related interests of their target audiences. Thought [...]

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