Innovolt Launches Digital Resource Center

Innovolt, the leading provider of intelligent power protection solutions for electronics, has enhanced its website with a digital resource center, Powerful Intelligence. The latest release for Innovolt by their digital agency of record —  Sherpa! Web Studios —  the blog tracks the latest news and perspectives on rampant power grid disturbances, their impact on technology, and ways Innovolt’s [...]

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Sherpa! Names Digital Communications Strategist

Sherpa! Web Studios has appointed Alan Williams as its Digital Communications Strategist to spearhead communications and content development tactics across its expanding portfolio of rapidly growing clients. The addition of Williams is central to Sherpa!’s digital mission to increase, nurture, and convert opportunities with targeted communications and thought leadership, the new frontier for search marketing and social media. [...]

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Sherpa! Guides Launch of Rinnai’s Consumer Website Revamp

Atlanta, GA (March 1, 2009) – Sherpa! Web Studios (Sherpa!), a leading Atlanta-based web design, marketing, and development firm, proudly announces the launch of a revamped consumer web site for Rinnai America Corporation (Rinnai). The new, streamlined web site provides customers a central, consistent online experience by consolidating information and tools previously housed on multiple [...]

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Sherpa! Guides Cbeyond’s PartnerAccess Portal Launch

Atlanta, GA – (June 21, 2008) – Sherpa! Web Studios, Atlanta’s leading digital experience marketing firm (sherpawebstudios.com), proudly announces the launch of Cbeyond® PartnerAccess — the new website portal for Cbeyond’s partners and resellers. Cbeyond PartnerAccess (cbeyondpartners.net) enables partners to maximize their partnership with Cbeyond by more effectively managing their customer accounts. Partners can use [...]

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How (not) to sell web design

First, accept that web design is not what your client is seeking. They are not looking for something that is browser-compliant, Flashy, red/green/blue or any color of the spectrum, simple or complex, or coded in xHTML or according to web standards. Rather, a client is seeking a solution to their problem. As Seth Godin puts [...]

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How much do you charge for art?

This past week the Sherpa! team attended the TechBridge 2008 Digital Ball. TechBridge’s Digital Ball celebrates the spirit of philanthropy in the technology community. Funds raised from the Digital Ball support technology services that TechBridge provides to area nonprofits. At several points in the evening, a painter — flown in from we think Italy by [...]

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Sherpa! makes heroes of Cbeyond team

One of our clients, Cbeyond, recently shared a success story with us. The internal team that worked on the recent Cbeyond PartnerAccess project received a prestigious internal team award for ” demonstrating operational excellence on a major initiative with significant impact to the company.” And it was well deserved. Cbeyond PartnerAccess is Cbeyond’s indirect sales [...]

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Sherpa! “Most Effective Search Engine Marketing” Finalist

Sherpa! Web Studios has been selected as a finalist for the ‘Most Effective Search Marketing’ category by the Atlanta Interactive Marketing Association (AiMA). AiMA selected Sherpa! as a finalist due to their exceptional client work that increased one client’s online sales an estimated $1 million in 2007 alone. The surge in online sales was largely [...]

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Finding an Atlanta Web Design Firm — Name Dropping

So you are a company seeking a web design / web development / interactive marketing / online marketing / digital marketing / new media marketing agency in Atlanta to help you (yes, those are all the various terms you will hear in your quest)? One thing you will notice is that the bigger — and [...]

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Atlanta Interactive Marketing Landscape Changes

The online advertising industry in Atlanta is changing at an alarming late. Atlanta-based MATCH, Inc closed after 12 years in business, as did Atlanta-based web development firm Sherpa!. Moxie Interactive was acquired by a French firm that also bought out Digitas. So is this good or bad? Good if you are an Atlanta interactive marketing [...]

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