Ron Clark Academy Can Vote However They Like

Check out Ron Clark Academy's "We Can Vote However We Like" video on Youtube. In less than a week, it has garnered half a million visits on YouTube and received interviews on CNN.
the Sherpa! team had the fortune of working on the original (and current) Ron Clark Academy website. It may [...]

Designer vs Architect vs Engineer

Recently a question was posed on LinkedIn asking the difference between a designer, an engineer, and an architect. A succinct response was as follows:

Designer - maps the end result the user will experience
Architect - decides which frameworks and methods to use to achieve the desired result
Engineer - develops the solution using best practices within [...]

Sherpa! Guides Cbeyond’s PartnerAccess Portal Launch

Atlanta, GA – (June 21, 2008) – Sherpa! Web Studios, Atlanta’s leading digital experience marketing firm (sherpawebstudios.com), proudly announces the launch of Cbeyond® PartnerAccess — the new website portal for Cbeyond’s partners and resellers.
Cbeyond PartnerAccess (cbeyondpartners.net) enables partners to maximize their partnership with Cbeyond by more effectively managing their customer accounts. Partners can use [...]

How much do you charge for art?

This past week the Sherpa! team attended the TechBridge 2008 Digital Ball. TechBridge’s Digital Ball celebrates the spirit of philanthropy in the technology community. Funds raised from the Digital Ball support technology services that TechBridge provides to area nonprofits.
At several points in the evening, a painter — flown in from we think Italy by his [...]

Take the Most Impressive and Powerful Font Quiz. Ever.

Think you are the mac daddy of font selection? Do you have the typography talent to master the most powerful, impressive font quiz ever created?
If so, you might, just might, be ready for the Fantastic Font Quiz by Mental Floss.
I got 60% correct, and was hitting myself for missing the ones I [...]

4 principles of a positive user experience

Microsoft has an aptly named article “How To Create The Best User Experience”. We applaud the suggestions and hope programmers take them to art when designing their applications, but there is a bigger picture we think they are missing. A positive user experience is one in which the user (end-user, visitor, operator, customer) [...]

Kindle: The First User Experience Analysis

Earlier this week Amazon released Kindle. Within minutes, the web was filled with reviews, mostly negative. Frankly, we don’t care about those reviews, mainly because most of them are from people who have never used one. More importantly, we don’t care about reviews. A review is simply one’s person opinion, and [...]

“It’s My Fault” - You Can’t Blame Beauty

Readers of this blog know Sherpa!’s stance on the power of beautiful websites. Recently, Robert Scoble wrote an interesting blog on how Apple has created such a powerful Brand Promise of perfectly running machines that users are blaming themselves. We think he is giving Apple way too much credit (free loaner machines [...]

The Power of Beauty: Making Users More Forgiving of Websites

Did you ever notice how your car seems to perform better after a wash and polish? Or perhaps a sub-par dinner tastes better if the service and presentation is top notch? It seems that when something is presented in an attractive manner humans tend to believe it performs, looks and tastes better.
In fact, Donald A. [...]

Making Data Beautifully Elegant

I greatly appreciate graphical visualizations that make data-rich information look simple and elegant. Several years ago I attended a seminar presented by Edward Tufte seminar, Professor Emeritus at Yale University, where he taught courses in statistical evidence, information design, and interface design. Tufte has been hailed as “The Leonardo da Vinci of [...]