Super Tuesday shows effective use of Twitter

At Sherpa! we often argue the merits of various web marketing tactics, particularly social media — twitter, second life, facebook. Today we stumbled upon the Twitter and Twittervision Google Mash-up. On the left side of the screen you saw the candidates and received real-time results of their % for each state. You could select between [...]

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Kindle: The First User Experience Analysis

Earlier this week Amazon released Kindle. Within minutes, the web was filled with reviews, mostly negative. Frankly, we don’t care about those reviews, mainly because most of them are from people who have never used one. More importantly, we don’t care about reviews. A review is simply one’s person opinion, and all too often it [...]

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iPhone’s beauty makes reviewers forgiving of serious flaws

We labeled 2007 the Year of Multi-touch and a big part of that is the iPhone release this June 29th. The New York Times has an excellent review of it today, and it brings up several points regarding the clear benefits of UI “beauty” and a positive user experience. What’s sweet about the phone: “Phone [...]

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