Google recently unveiled Google Instant, which displays search results to a user as they type. The benefits of these changes, according to Google, are as follows: Predictive Typing: As you type, a prediction is made of what you are seeking. Instant Results: As you type, the results appear. Every new character updates the search results [...]
Filed under: Emerging Technology, Pay Per Click, Search, Search Engines, SEM, SEO, Uncategorized on September 10th, 2010 | No Comments »
A competitor to Google has entered the stage. The new entrant is Cuil (pronounced COOL). As their press release states, Cuil provides organized and relevant results based on Web page content analysis. The search engine goes beyond today’s search techniques of link analysis and traffic ranking to analyze the context of each page and the [...]
Filed under: Emerging Technology, Interface Design, Marketing Strategy, Pay Per Click, Search, SEM, SEO, Web Business on July 29th, 2008 | No Comments »
Trying to persuade someone of the benefits of SEM is like trying to have a “you need a website” conversation. At this point in the game, the benefits of SEM are rather clear. If the prospect doesn’t get it, point them to an article online and/or move on. What a prospective company needs is someone [...]
Filed under: Pay Per Click, SEM, SEO, Web Business on May 22nd, 2008 | No Comments »