The BBC had an article about a study that found that the populations of facebook and myspace may indicate a social divide . The study was by PhD student Danah Boyd from the School of Information Sciences at UC Berkeley.
The research suggests those using Facebook come from wealthier homes and are more likely [...]
Filed under: Social Media, Social Networking, Web Business on June 25th, 2007 | No Comments »
USAToday recently released it’s new redesign. While the site touts numerous improvements, it instead has mostly garnered snide comments (which, in bad form, required a lengthy user sign-up to “join the community”). To eloquently summarize user “chuck sample” “The new site honks.” Hopefully the editors planned to truly consider this feedback with an iterative design. No one gets it right the first time, and thankfully USAToday as a lot of very vocal readers.
Filed under: Social Media, Usability, User Experience on March 4th, 2007 | No Comments »
Seventy-three percent of advertising and media executives surveyed said up to 20% of their marketing budgets are allocated to using and experimenting with new media platforms such as blogs. Simply stated, blogging is a phenomenon that can no longer be ignored by today’s competitive companies.
Filed under: Published Articles, Social Media, Viral Marketing on February 7th, 2007 | 1 Comment »